Imperial Tobacco Invited Journalists to Attend Open Doors Day

20.05.2011
Imperial Tobacco Invited Journalists to Attend Open Doors Day

To celebrate the 150th anniversary of Kyiv Tobacco Factory, Imperial Tobacco Ukraine organized an Open Doors Day for journalists. On May 19, representatives of over 40 leading national and regional mass media and information agencies visited the company’s office and factory in Kyiv to learn more about Imperial Tobacco Ukraine’s work.
Within the framework of the one-day program, journalists took part in a factory tour, visited the tobacco and cigarette production units, and the physical and chemical laboratories. The press tour’s participants continued their acquaintance with the tobacco business during a master class offered by the company’s specialists on tobacco product development, quality problems and market research.

The central activity of the event was the press conference attended by Imperial Tobacco Ukraine’s top managers: CEO Eugene Walsh, Factory manager Nikolai Penner, Marketing Director Sasha Berger, and Corporate Issues Director Yurii Kyshko. The main issues discussed included the results of the company’s work in Ukraine, the factory’s achievements and development plans, as well as the trends and prospects for the development of the tobacco industry in Ukraine.

We offer for your attention a press release on the event dedicated to the factory’s development strategy.